Startups

MAX: Making Mobility in Africa Smarter, Cleaner, and Fairer

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Max is doing something powerful and simple for Africa. Launched in 2015, this homegrown startup began by transforming on-demand deliveries and motorcycle ride-hailing in cities like Lagos. But today, it’s so much more.

What’s MAX All About?

Electric and Eco-Friendly: MAX is pioneering electric two-wheeler transportation across Africa. These electric rides cut emissions, lower fuel costs, and help build a greener future.

Driver Empowerment: MAX provides flexible, rent-to-own vehicle financing so drivers can earn more while building ownership. Many ride higher-quality bikes, get access to training, insurance, and support they wouldn’t otherwise have.

Affordable & Safe Rides: MAX riders offer reliable, tech-driven services, complete with safety gear, tracking, and professional training, that make getting around safer and smoother for everyone.

Growing Impact: Today, MAX operates in multiple African cities, with thousands of drivers completing millions of trips. It’s simplifying mobility and uplifting livelihoods.

Why MAX Matters

Eco Push: African cities face congested roads and urban pollution. MAX’s electric mobility helps combat both, making daily life cleaner.

Builds Wealth: Informal transport drivers now have a path to better income and stability,with low-cost loans, safer vehicles, and training.

Accessible for All: Whether it’s a quick delivery or a ride home, MAX makes mobility convenient, affordable, and tech-enabled for customers without adding barriers.


Getting a Ride with MAX

Your next ride with MAX feels modern:

1. Open the app.
2. Get paired with a trained MAX driver.
3. Enjoy a secure, eco-friendly ride at a fair price.

MAX isn’t reinventing the wheel, it’s making it better. Cleaner rides, fairer earnings, empowered drivers, and safer journeys. That’s a simple formula for transformation, and it’s already delivering.

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